This is the best low-budget, local access CM ever made.
- The 8-bit synth is so hot, you’d think Timbaland stole it from scene.org.
- The awesome enthusiasm of the rapper. You can tell, he really likes those chinchillas.
- The letters W-E-T P-E-T-S spin in time with the rap! That shows a dedication to detail and quality.
- The fish at the start says “San Pablo”–thinks, rather, as fish can’t talk!
- The half-hearted “emphasis” at the end of lines just makes the flow even more dope. It grabs your attention more than shouting.
- The awesome thick bevel on the windowed pet graphics.
- “Parakeets, rabbits, and–scorPEONS!” Look at the way the scorpion establishes dominance over the previous pets, BURSTING into the middle frame. Damn!
- That girl is so not happy to be holding a snake around her neck.
- Super-dramatic zoom on “food!” Nearly 20x in a split-second.
- When the letters spin at the end, they spin out of the way of some huge eely thing.
- WHO COMES BACK FOR MORE! (end CM)
This commercial is so much better than multi-million dollar ad campaigns that fall flat.
Wet Pets delivers!

CSS 2.0
January 31, 2007 at 5:42 pm
http://www.youtube.com/watch?v=FJ3oHpup-pk&eurl=
January 31, 2007 at 7:09 pm
http://www.youtube.com/watch?v=pVENWl8uBeg
January 31, 2007 at 10:59 pm
Dusty, that is pretty dang dope, but check out the st catherine’s transit theme:
http://www.yourbus.com/content/intro.html
And if you’re REALLY into it like I was years ago, you can listen to the cover of it I did:
http://iwontheinternet.com/audio/audio_files/pads_bus.mp3
No guitar solo, though :(
February 1, 2007 at 4:10 am
I think that Animal Crossing has taught me that the eely dealy is an arowana.
The chinchillas are the BEST PART.
February 1, 2007 at 10:09 am
Charles is insane.
February 1, 2007 at 12:47 pm
yeh mebbe jackson it’s weird that you read my brother’s blog ps are you coming to sxsw or what (also are you moving to austin or what)
February 2, 2007 at 6:16 pm
There’s a special place in Hell for people who blind-link the Appalachian university themesong video, Dusty.